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Our Mission

There's this notion that to grow a business, you have to be ruthless. But we know there's a better way to grow. One where what's good for the bottom line is also good for customers. We believe businesses can grow with a conscience, and succeed with a soul.

That's why we've created an ecosystem uniting software, education, and community to help businesses grow better every day

Our Story

As fellow graduate students at MIT in 2004, Brian and Dharmesh noticed a shift in the way people shop and buy. Consumers were no longer tolerating interruptive bids for their attention — in fact, they'd gotten really, really good at ignoring them.From this shift, a company was born: HubSpot. It was founded on "inbound", the notion that people don't want to be interrupted by marketers or harassed by salespeople — they want to be helped.

Exo360

Together we are dedicated to creating devices that profoundly improve both doctor and patient experiences.

Meet our team

Together we are dedicated to creating devices that profoundly improve both doctor and patient experiences.

Rich in diverse global and professional backgrounds, each member of our team brings a unique perspective that drives our collaborative spirit.

Mads Terndrup, MD PhD

Co-Founder & CEO

Signe Buhl

R&D Engineer

Michael Rosenfeldt

Co-Founder & COO

Magnus Kristensen

R&D Engineer

Keifer Gallimore

Product Designer

Thomas Coughlan

Mechanical Design Engineer

Peter Jagd Sørensen, MD

CMO

Our approach

We mine ethnographic data to truly understand the emotional triggers that drive purchase behavior, we design to every detail, and we transform ideas into experiences. The result?

In a few short years, we’ve become a trusted product development company partner to some of the world’s most iconic brands, improving customer lives and the bottom line. It's a win-win.

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In collaboration with